Social Media For Law Firms

by | Sep 9, 2014 | Security

Rekall has shared our thoughts on the necessity for your firm to have a strong presence on social media. You should have an impressive LinkedIn profile and you should probably have a Facebook page too. Twitter isn’t a bad idea either. After all, you want exposure and most people these days are looking up businesses using social media.
That said, you’ll want to make sure your clients are careful about what they put on social media sites. More and more evidence is being gathered from social media. According to a study from the American Academy of Matrimonial Lawyers, more than 80% of divorce attorneys have increased the amount of evidence they’ve gathered from social media sites since 2006, which is around when Facebook exploded.

Here are some general guidelines to offer your clients when it comes to social media.

Be careful what you write and say. If you don’t want it to be used against you in court, don’t post it online.
Steer clear of posting anything on social media sites while a case is in progress. Better to take the approach of abstinence to avoid the potential of incriminating oneself.
Just because you set your profile to private doesn’t mean it can’t be accessed.
The long and short of it is that social media can work favors for your firm but can work against your clients.

As CEO of Rekall Technologies, I’ve been helping small business owners simplify their technology since 2011. Over the years, I’ve seen firsthand how IT becomes frustrating, time-consuming, and a constant distraction from running a business. That experience is what drove me to build Rekall differently. I didn’t want clients adjusting their businesses to fit their IT—I built services that adapt to how real businesses actually operate. My philosophy is simple: technology should be secure, stable, and effectively invisible. When IT is done right, it stays out of the way and gives you the freedom to focus on your clients, your team, and growing your business with confidence.